Depth of industry experience and unique perspective are attributes found in Partner Bill Bowling. With over four decades of commercial and industrial real estate expertise, Bill and his teams have represented some of the most influential clients and largest transactions totaling over $2 billionmostly in the West Michigan market. Bill is known among his peers for his leadership, vision, and creative deal-making. The many solid, lasting relationships he has made are with people he would sooner call friends than clients. Bill is the guy you rely on for consultation in difficult negotiations and planning the more difficult or obtuse the challenge, the more he excels. The cornerstone of his success is his belief that all transactions must be fair and honest, with no clear-cut winners or losers.